64. A conversation with Chuck Abrams, CEO/Creative Director at Virtual Creative Inc.

We talk to Chuck Abrams, founder of Virtual Creative Inc., now in the hinterlands of northwest Wisconsin, formerly in the Twin Cities. Henry Gomez and Howard Ibach explore the challenges and opportunities of the small, virtual ad agency, which Chuck and his wife Carol have steered through more than two decades of growth. Lots of creatives aspire to go out on their own. Chuck has done it and succeeded, all while keeping things small. He shares his insights on briefs, strategy and doing great work, both branding and direct marketing.