In 2009, he sprang onto the Twitter stage impersonating one of advertising’s most iconic creatives, and dubbed himself Lee Clow’s Beard. He fooled even Clow’s closest colleagues. Today his identity is well known. Jason Fox is author of almost 3,000 tweets as Lee Clow’s Beard, plus an e-book collection of his earliest musings as the Beard on creativity, advertising and, of course, the creative brief. In this episode of The Brief Bros., Henry Gomez and Howard Ibach talk to the Beard…er…Jason about his start as Lee Clow’s Beard, his thoughts on the creative brief, and when he might decide to shave it all off and retire the Beard. Say it ain’t so Jason! Don’t miss this one.
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