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The Brief Bros.

Howard Ibach (left) is a former copywriter and creative director with 26 years of ad agency experience, and the author of two critically acclaimed graphic textbooks on creative briefs.

Henry Gomez (right) is VP/Director of Strategy at Zubi Advertising in Miami, a renowned Hispanic marketing agency, with 27 years of experience.

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Cliff Freeman passed in September, but Henry Gomez and Howard Ibach offer up this belated remembrance of the fertile brain of this ad legend. Today's episode doubles as a creative review, and Howard and Henry talk about spots by Freeman for Wendy's and Almond Joy and Mounds candy bars.

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40. A salute to the great Cliff Freeman.

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