36. What can ad agencies learn from Pixar Animation?

Ed Catmull's 2014 book, "Creativity, Inc: Overcoming The Unseen Forces That Stand In The Way Of True Inspiration" offers a few valuable lessons for ad professionals and ad agencies. Henry Gomez and Howard Ibach address three ideas from Catmull's book and take them out for a spin.

Creative review: Duluth Trading TV for Buck Naked Underwear. Agency: Planet Propaganda, Madison, WI.